Hi, I'm Laura the Midlife Creator

I love to create relatable UGC that helps midlife women feel seen, understood, and ready to trust your brand

I work with brands who genuinely want to connect with women navigating midlife, perimenopause and confidence shifts.

This isn’t just self-care content. I create honest, relatable stories that help women rebuild their confidence through their everyday lifestyle. Whether that’s a tech app, a great pair of jeans, a tasty drink or snack, a fitness routine or a beauty regime worth trusting.

My work blends real-life storytelling with calm, style-led visuals and a grounded approach to colour, confidence and everyday routines.

No perfection. No extremes. Just warm, human content that helps your brand feel like part of their life.

Take a look at my portfolio, if it feels aligned, I’d love to explore working together.

UGC Video Content

UGC Organic Social Media

UGC Content Package

"The end video was exactly what we were after! Laura was so authentic in her story telling and we believe it will resonate strongly with our audience. The process of working with Laura has been extremely smooth, super quick, were able to fulfill our brief and it was really enjoyable working together. Laura was extremely reliable and we look forward to working with her again in the future".
"Working with Laura was such a lovely experience! She was friendly, professional, and easy to communicate with throughout the whole process. The collaboration was smooth from start to finish, and I’d happily recommend working with her. I’d love to collaborate again in the future!"
"Working with Laura has been a pleasure, so easy to communicate with and the output was such high quality. She comes across so authentic, the turnaround was quick and the overall experience was just fantastic."
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UGC-Style Photography Examples

ArthoGel

A Stress-Free Content Process for your Brand

A simple, collaborative approach to creating content that feels natural and relatable

Delivery timelines tailored to your project needs

A Little More About Me ...

I’ve spent the last 8 years working in fashion, personal styling, colour consultancy, and content creation all rooted in helping women feel more confident in how they look and show up in everyday life.

I ran my own online clothing business, where I learned first-hand how to create content that actually connects, from styling products and building visuals to understanding what makes people stop, trust, and engage.

Alongside this, I’ve worked closely with women through personal styling and colour consultations, helping them find confidence through colour, clothing, and small everyday shifts that make a real difference.

Over time, I naturally moved into content creation and live sessions, sharing advice, styling guidance, and real conversations with women about confidence and self-expression.

Now, I bring all of that into my UGC work creating content that feels real, relatable, and easy to trust.

As a mum of three going through perimenopause myself, everything I create is grounded in real life. 

No perfection, no performance just honest content that helps women feel seen, supported, and understood and most importantly ready to re-build their confidence in midlife!

Let's Work Together!

If you have a UGC project then I’d love to hear from you!

Feel free to email or call me to discuss!

+44 7817 477021

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